NOT BUILT
from comfort.
Two brothers. One self-taught. One formally trained. Both relentlessly driven. This is how Nugro Tech became a Shopify-first development agency.
How we
got here.
Deep Patel did not start as a developer. He started as a mechanical supervisor - someone who understood machines, tolerances, and discipline through the physical world. But curiosity does not respect career boundaries. He began teaching himself to code at night, building Shopify themes before he knew what Liquid was, reverse-engineering apps to understand why they converted.
That obsession grew into expertise. And expertise, directed by a relentless work ethic, grew into a business. Deep built Nugro Tech from nothing - no venture funding, no safety net, no team of ten. Just a laptop, a merchant who believed in him, and the unshakeable conviction that if he stayed consistent, the results would follow.
Sahil Patel, Deep's brother, had taken the formal route - computer engineering, five years in enterprise systems, production-grade APIs that had to be bulletproof. When he co-founded Nugro Tech, he brought the architecture: scalable Shopify app backends, clean integrations, and the engineering rigour that high-volume stores demand.
Together they are the two halves that make a complete Shopify agency. Deep brings the front-of-house craft - premium theme builds, conversion-focused storefronts, and the merchant instinct to know what drives revenue. Sahil brings the infrastructure that holds it all up: custom app development, API integrations, and a senior engineer's patience to do things right the first time.
Nugro Tech now serves Shopify merchants across 2+ countries - from USA DTC brands doing seven figures to international retailers scaling onto Shopify Plus. The team is small by design. Senior only, always. Because Deep and Sahil know from experience that one great Shopify engineer is worth five mediocre ones - and their clients deserve to work with the best.
"We never built this for the money. We built it to prove that discipline and self-belief can take you anywhere - and then we built it for the clients who trust us to prove the same for them."
Never Give Up.
Always Grow.
NUGRO is not just a name. It is the commitment we make to every client on day one. Your store will grow. Your revenue will grow. Your confidence in us will grow. That is the only outcome we build towards.
Four things
we never trade.
These are not values carved into a wall in a WeWork. They are operational decisions that every project runs on, every day.
Never stop learning.
Deep went from a mechanical supervisor who had never written a line of code to building production Shopify apps for clients in 2+ countries. That journey is not a backstory - it is the operating philosophy. Every person at Nugro Tech Private Limited is expected to outgrow their last version.
Discipline over talent.
Talent is common. Consistency is rare. We do not rely on inspiration - we rely on process, sprint discipline, daily commits, and weekly demos. Clients do not need a genius. They need a team that ships on Thursday as promised.
Senior only. Always.
We do not staff projects with fresh graduates to cut costs. Deep and Sahil personally vet every engineer. If a task requires Shopify Plus expertise, you get someone who has shipped Shopify in production - not someone who watched a YouTube course last week.
Your growth is our proof.
Nugro stands for Never Give Up, Always Grow. That is not a tagline we put on a slide. It is the benchmark we measure every engagement against. If your store is not growing, we have failed - full stop.
Five things
every client deserves.
Direct Slack or WhatsApp access to Deep or Sahil - not a ticketing queue managed by a support intern.
EST, PST, GMT, AEST - we schedule standups in your morning, not ours. Timezones are not your problem.
Every sprint is led by an engineer with real production experience. We never bait-and-switch with junior staff after the sales call.
NDA signed before the first call. Full IP transfer on every project. Your code is yours - no hostage clauses.
Post-launch support, maintenance, and growth iterations are standard - not an upsell you get ambushed with after go-live.
We show up.
Every time.
International clients often get burned by agencies that overpromise and underdeliver. We built Nugro Tech Private Limited to be the opposite - a team you can actually reach, trust, and grow with.
24h Response
Every enquiry answered within one business day. Not a bot. Not a template. A real engineer.
NDA Before Day 1
Signed before we discuss your project. Your idea is protected from the first conversation.
Senior-Only Policy
No bait-and-switch. The Shopify developers you meet on the sales call are the developers who build your store.