Shopify · 2025
Automotive TouchUp
Shopify store for automotive paint- custom colour-matching engine, kit builder, and theme performance overhaul that cut LCP from 6.8s to 2.1s.

[ Gallery ]



01
01 /
The Challenge
A bloated Shopify theme with 6.8s LCP and confusing mobile checkout drove high abandonment- exactly the speed and UX problems we fix for DTC brands daily.
02
02 /
Our Role
Shopify theme performance audit and Liquid component refactor at a previous employer- Core Web Vitals tuning, PDP UX, and mobile checkout optimisation.
03
03 /
The Outcome
LCP dropped from 6.8s to 2.1s. Checkout abandonment fell 22%. Mobile add-to-cart rate improved measurably post-launch.
[ Technology ]
Stack & tools
we shipped with.
ShopifyLiquidJavaScriptCustom SectionsMetafieldsPageSpeed
[ Delivered ]
What we
built.
01Vehicle color matching engine
02Custom paint kit builder
03Shopify theme overhaul
04PageSpeed optimisation
05Metafield-driven catalog
06Mobile checkout UX
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